Business 2.0 has a good article on the six things that startups should do to get bought by Google. Of course, they aren’t speaking literally, but since a lot of Web 2.0 startups today are looking to acquisition as their exit strategy, it has some good principles that apply. Here’s the short version of the list for your reference:
- Don’t focus on getting acquired
- Do focus on the user
- Ignore limitations so that you can approach problems from a new angle
- Don’t be afraid to tackle the giants
- Pay attention to the details
- Have a really understanding spouse
You can read more of the details and thinking behind these points here.
ps. Try putting your startup company’s URL in the comments section of the article and who knows, maybe Google will come calling. ![]()
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