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StartupHouston Recommends These Books for Startups

Shelfari: Book reviews on your book blog

The Importance of Being Money Smart

Tightening the Belt

I was listening to Colin Cowherd on ESPN Radio this past week and the topic was baseball salaries. Colin made note of the fact that the New York Yankees have, what amounts to an almost unlimited supply of cash to acquire as much talent as they can bring in. Unfortunately, this has not translated into any marginal success for the Yankees over the past several years. In contrast, many teams have been able to match the Yankees post-season success on a much smaller budget.

If any of our readers are baseball fans, you’ll have undoubtedly read Michael Lewis‘ baseball classic, Moneyball. If you have lived under a rock or in a cave for the past 5 years, Moneyball is a book about the hypothesis that the collected wisdom of baseball insiders over the past century is subjective and often flawed. Statistics such as stolen bases, runs batted in, and batting average, typically used to gauge players, are relics of a outdated view of the game and the statistics that were available at the time. By using sabermetrics (econometrics for baseball), Billy Beane, General Manager of the Oakland Athletics, was able to assemble playoff caliber teams for almost a decade with one of the lowest payrolls in the league.

Whereas I feel that the book offers the business world a fantastic analysis and case study of the opportunity of market inequities and arbitrage, I think the point I want to make here is that a team like the Yankees has an excessive payroll and makes bad spending decision while the resource constrained A’s make much smarter decisions and garnered the same effective results (obviously something worth discussing since many of the arbitrage opportunities in the market have been discovered and eliminated).

Translate this to the business world and you will hear terms like “capital efficient” and “bootstrapped” to identify savvy entrepreneurs and startups that make do with less and identify better ways to enact a successful startup. I leave you with this quote from Sun Tzu’s The Art of War:

“Throw your soldiers into positions whence there is no escape, and they will prefer death to flight. If they will face death, there is nothing they may not achieve.”Â