I received an email earlier today from Julie Niehoff of Constact Contact informing me that they are having a lunch-n-learn at the UofH Small Business Development Center on how effective ways of using their email marketing service. Constant Contact is one of the better known email marketing services out there so if you are looking for some good info on making the most out of your email marketing campaigns it might be a good idea to check this out.
Here are the details:
Date: Friday, April 25th
Time: 11:30-1:30 pm
Cost: $19 if you pay online
Location :
University of Houston SBDC
2302 Fannin, Suite 200
Houston, Texas 77002
Class Description:
This session covers best practices in email marketing and how to use it in your business planning and strategy to achieve specific goals. Topics will include list building, how to avoid spam, tips for scheduling and examples of successful email campaigns and how they were set up to build business and drive sales.
– Specific instruction on how to get your email promotions and updates opened
– How to position the value of your message so that recipients will act on it
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